LeadsUp vs Wati — multi-channel AI or WhatsApp inbox?
Wati is a strong WhatsApp BSP — team inbox + broadcast. But if you need the same bot on Instagram, Telegram and web chat, LeadsUp gives broader reach plus Claude-powered natural language + tool use.
Which is for what?
Wati: high-volume WhatsApp broadcast + team inbox workflows. LeadsUp: AI-driven, 6-channel inbox for SMBs that need lead scoring and selective human takeover. WhatsApp-only → Wati is excellent. Multi-channel + AI → LeadsUp.
Side-by-side
| Feature | LeadsUp | Wati |
|---|---|---|
| Channel count | 66 | 1 (WhatsApp)1 (WhatsApp) |
| LLM / AI replies | Claude Sonnet 4.6Claude Sonnet 4.6 | No (manual + keyword)No (manual + keyword) |
| Team inbox | ||
| Broadcast templates | Yes (strong)Yes (strong) | |
| BYOK (LLM key) | N/AN/A | |
| Auto lead scoring | Yes (0–100)Yes (0–100) | |
| GDPR EU/Turkey hosting | Yes (Enterprise)Yes (Enterprise) | |
| Hallucination guard | N/AN/A | |
| Self-host option | ||
| Custom HTTP tool | Webhook onlyWebhook only | |
| Sandbox mode | ||
| Starting price | $30/mo$30/mo | $49/mo$49/mo |
Why LeadsUp?
AI vs manual reply
On Wati, a team member writes every reply or fires a template. LeadsUp's Claude answers naturally 24/7; team only handles hot leads.
6 channels, one panel
Wati = WhatsApp only. LeadsUp adds Instagram, Telegram, web chat, Messenger and email — customer's choice, one bot.
Tool use + DB integration
Wati bots can't query your DB; team looks things up. LeadsUp uses tool calls to query catalogs, listings and calendars instantly.
BYOK cost control
Wati charges per conversation + no LLM. LeadsUp BYOK pays Anthropic directly — ~$0.005/conversation.
Migrate from Wati
- 1
1. WhatsApp BSP transfer
Move phone number from Wati's Meta App to LeadsUp's. Two-Step verification via Meta Business Manager; 1 hour.
- 2
2. Move templates & broadcast lists
Approved templates stay valid on phone number transfer. Import broadcast lists as CSV.
- 3
3. Turn on other channels
WhatsApp wired. Now add Instagram, Telegram, web chat — same bot replies on all.
Frequently asked questions
Go from WhatsApp-only to 6 channels
14 days free. Phone number transfer from Wati completes within 24 hours.